X-Press celebrates 25 years

Twenty-five years ago a bloke named Joe Cipriani came up with an idea: “let’s start a rather nifty little magazine and give it away free.” 25 years on, X-Press magazine remains Australia’s largest and most successful street press publication, informing Perth folk every week and how and where to boogie.

“X-Press has truly become a part of WA’s cultural fabric,” said Cipriani. “Long Friday lunches, The Sunday Times hurtled at your door on Sunday, takeaway Tuesdays and X-Press hitting the streets every Thursday. Some of life’s pleasures are pretty damn simple.”

In Thursday’s edition, X-Press celebrates 25 golden years with a bumperCollector’s Edition magazine, reflecting on a quarter of a century offun and frivolity.

“Music, art, fashion, film, opinion – X-Press has made a fine art ofdoing things a little differently. Rock stars, film darlings, whackoartists – we’ve been up there amongst the best (and worst) of them,bringing good news to the streets of Perth week in, week out with asmile and a bevvy in hand. We’ve encouraged you to ‘X-Perience’, ‘X-Plore’and ‘X-Press’.”

“Thanks for the memories Perth – some of them are hazy, but we rememberthe good ones. And we’ll see you out there, on the streets of Perth.”