World’s most awarded creative Erik Vervroegen to chair this year’s AWARD awards in February
Erik Vervroegen from Goodby, Silverstein & Partners in San Francisco – the most awarded creative in the world over the last decade – will head up this year’s AWARD jury which will meet in Sydney in February.
Vervroegen – who at Goodby’s is the ECD on the Commonwealth Bank account – is regarded as one of the most gifted creatives in the industry, known for his passion, vision and provocative work.
He has led agencies in South Africa, Paris and New York and has over 70 Cannes Lions to his name, awarded for his work on iconic brands such as Nissan, Playstation 2, McDonalds, The New York Times, Excedrin, BMW, Wonderbra, and Land Rover.
Under Vervroegen’s creative leadership, TBWA Paris took out the Cannes Agency of the Year title three years in a row.
Craig Davis, AWARD chairman, said that Vervroegen’s international perspective and insights would be welcomed at a critical time in the Australian industry: “We have a phenomenal opportunity to turn creativity into a powerful force in Australia, and elevate its role in enterprise,” he said. “To have attracted someone of Erik’s calibre to be part of AWARD is unprecedented.”
The AWARD programme has this year undergone significant changes, with the creation of several new categories to reflect how communications have evolved and are evolving.
AWARD awards are hotly contested by Australasian creatives and Vervroegen will oversee the judging of more than 2000 entries from around the region, in categories that include music video, applications, social media, environmental design, and branded content. There is also a newly-created award for Creative Innovation.
The Annual AWARD Awards will take place on February 25 at Sydney’s CarriageWorks. Tickets are on sale now.

3 Comments
Richard Berney? Oh wait, it’s Eric Vervroegen.
There’s no mistaking the two-the man has more talent in one of his toe nail clippings!
Why bother with a comment like that 10.34?
Seriously, are you that bored?
Maybe you’re the type of person who loves random acts of thoughtlessness and seizes on any opportunity to showcase your obvious lack of intelligence.
But, maybe next time – before you spread your pointless negativity – have a little think about what you’re trying to achieve. If you think you might be getting a few chuckles, you are very, very wrong.
I’m not Berney’s number one fan, but these kind of mindless comments are starting to really shit me.
I’d hate to see the ones that don’t make it through.