TRSN to represent ACE Radio from December

The Radio Sales Network (TRSN) will represent regional network ACE Radio from December 10. ACE has 13 stations over seven key population centres in regional Victoria and southern New South Wales: Gippsland, Warrnambool, Colac, Hamilton, Horsham, Swan Hill and Albury.

Its addition means The Radio Sales Network will now represent 128 regional radio stations in 77 markets across Australia, with a potential reach of almost 8.5 million people.

Neal Hardcastle is the Perth representative for TRSN.

“The addition of the ACE Network Stations makes TRSN an essential partner for media buyers looking to cover Regional Australia,” said Grant Cameron, CEO of Grant Broadcasters’ (owners of TRSN). “The Radio Sales Network can tailor sponsorships, promotional activity and digital extensions to engage the listener with clients’ brands.”

Southern Cross Austereo, ACE’s current representation company, has committed to a smooth transition during the period up to the changeover date. ACE Radio CEO Mark Taylor said “we thank the team at SCA for their work in the past for ACE and wish them all the best.”