Big Picture, Small Focus: The 2014 AMSRS WA State Conference – Thursday October 23
October 9 2014, 9:01 am | | No Comments
The Australian Market & Social Research Society 2014 WA State Conference is being held in two weeks’ time on Thursday, October 23.
The conference will bring together industry professionals to increase the standard, ethics and understanding of market & social research with peers, clients and partner industries including advertising and marketing.
2014 Conference Program (in order of appearance):
- How NPS became the heartbeat of Synergy’s cultural transformation program – Josianne Fortin, Synergy.
- If beers had ears & coffee spilt the beans…getting closer to the moment – Penny Coase, TNS.
- Big picture thinking and big picture doing – Paul Vittles, Instinct and Reason.
- Big data methods for small data sets! – Scott MacLean, Nulink Analytics.
- Behavioural Economics (BE): the BS and the ABC of BE-aware research – Pascal Bourgeat, Ipsos.
- The surprising truth about insight – Jason Buchanan, Optimum Consulting Group.
- Risk, Creativity and Life – Nigel Marsh, Author, Advisor, TED Speaker & Chairman of The Leading Edge.
The half-day event will start with light refreshments prior to the first session, and include a hearty morning tea between sessions.
Time: 8:00am – 12.30pm
Location: Duxton Hotel, 1 St George’s Terrace, Perth WA 6000
PD Points: 17.5
Non-member Price: $180.00 (Inc. GST)
Member Price: $130.00 (Inc. GST)