The 30 best ads of Campaign Brief’s 30 years. 2006: Scratch N Win ‘Scrabble – X’
June 23 2014, 8:56 am | | 3 Comments
Campaign Brief WA turns 30 this month, so over the thirty days of June we’re looking back and choosing the best ad done in each of our 30 years.
2006 wasn’t a brilliant year but this TV campaign from Marketforce for Scratch N Win was a little gem.
It was for the Scrabble SNW series and the best of the three TVCs was ‘X’. The deliberately corny campaign was created by Murray Laird and Ben Green, and perfectly directed by Rob Forsyth, one of Perth’s best talent directors, working through Sauce Films. Being only 15-seconds, it was quick and fun – just like playing Scratch N Win.
3 Comments
One of my all time favourite Perth ads.
^ what that guy said.
Still one of my favs.