St John Ambulance moves to The Brand Agency
St John Ambulance has moved its advertising account to The Brand Agency from RARE Creative Thinking.
Rare managing director Callum McKenzie, who has worked on the account for 14 years, the time was probably right for the client to experience an alternative service.
“St John was my first account after arriving in Australia back in 1994, so I am personally disappointed to bring the day-to-day relationship to an end. However, we will keep in touch as we have many friends within the organisation. We will be forever grateful for the opportunity to work on this iconic brand and appreciate the support they have provided RARE. We are extremely proud of the work undertaken for St John and the multiple awards won upon their behalf over the years, including a Campaign Brief Campaign Effectiveness, Caxton Finalist, numerous PADC awards and a Guinness World Record for the largest ever CPR Training Event.”
Officially, the move is effective from June 30 but Campaign Brief understands The Brand is already working on several projects for the client.
St Johns continues a handy run of new business for The Brand Agency, which also recently picked up City Farmers from Marketforce Retail.

2 Comments
Mate.
Where has that come from.
Brett was doing beautiful stuff for those guys.
Clients….solid as a cheesecake….
Actually it was the whole creative department doing nice stuff.
Oh well. Win some. Lose some.