Seven showcases plans for 2017 and beyond

On the day when its acquisition of The Sunday Times was concluded, Seven West Media presented its outlook for 2017 and beyond last night at the Astor Theatre in Mt Lawley.

While the focus was on television, WA Chief Executive Chris Wharton introduced the presentation by outlining the scale of SWM in Western Australia now.

He handed over to recently appointed Revenue Director Damian Hampson, who committed to improving the level of service and making SWM more efficient across all products.

SWM national executives, including CEO Tim Worner appeared via video, presenting an impressive, sometimes bewildering array of channel options delivered by the network. Worner added his voice to current discussion around metrics, saying television was the most robustly measured medium of all, and other media should be subjected to the same scrutiny.

Seven’s delivery of the 2016 Olympic Games across mobile platforms was especially prominent underlining Seven’s commitment to putting its audience first by delivering content when they want, where they want.

The network’s line-up next year will be led by ratings winners like My Kitchen Rules and new reality show Yummy Mummies, a typically big schedule of live sport, and some good looking new dramas including Blue Murder: Killer Cop, the final chapter in the colourful life of corrput NSW detective Roger Rogerson, and Hoges, the story of the unlikely rise of Paul Hogan.