Seven Network expands commitment to tennis in Australia with Hyundai Hopman Cup

The Seven Network has signed an agreement to broadcast the Hyundai Hopman Cup. The all-encompassing agreement embraces broadcast television and new forms of content delivery. For the first time in the history of the Hyundai Hopman Cup every session will be broadcast live and free-to-air nationally (including in Perth) in high definition on the event’s new home at 7mate, with the option of marquee matches to be televised live on Seven.

“We are delighted to be expanding our commitment to tennis across the summer and importantly delivering live coverage of the Hyundai Hopman Cup on our broadcast television platform,” Saul Shtein, Seven’s Head of Sport, said today.

“Seven is committed to building its presence in sports across Seven, 7TWO and 7mate.  We are driving home our leadership across three channels.  The addition of the Hyundai Hopman Cup to our new Australian Open broadcast agreement adds further depth to our impressive portfolio of major sports events and further underlines our partnership with tennis in Australia, on television and across new forms of content delivery, including online, mobile and HBBTV.”