Ron Samuel’s Emergence Creative Festival Diary

Ron Samuel from Cooch Creative is currently down in the Margaret River wine region attending the inaugural Emergence Creative Festival. Samuel (pictured left) is writing a daily diary for Campaign Brief starting with last night’s welcome events.

Day 1: Cape Mentelle – Beautiful location. Balmy night.

First impressions count and Cape Mentelle winery on a balmy summer evening is very impressive. The mood was festive and some of the good folk had obviously made an early start, everyone else seemed intent on catching up.

It was great to be among such a diverse group of people, filmmakers, web entrepreneurs, surfing entrepreneurs and a smattering of ad folk. 

The bar was a distraction for the Film Showcase which was a shame as there was some great talent on display. The evening was very well organised and even though the crowd went through all of the evening’s wine (300 bottles) in about two hours it didn’t seem to slow anyone down.

Breakfast this morning at beautiful Gnarabup Bay was well attended although some were conspicuous by their absence. We shared a table with Laurie Smithdale owner of the popular Seabreeze website and had a chat about the weather while the champagne cork popping film competition was getting under way on the beach.

Day 1 Highlights

Meeting the Seabreeze guy.

Meeting some of the international guests.

Cape Mentelle.

The beach.

No hangover.