Perth Radio Survey3/2012 results released: 100 Surveys at #1 for Mix 94.5 but 92.9, Nova93.7 and 96FM all challenging for Perth’s top spot

The Nielsen Perth Metro Radio Survey 3, 2012 results have been released this morning and show some significant changes from Survey 2.

Mix 94.5 has recorded its 100th consecutive survey at #1 People 10+, an unbelievable achievement, but the competition closed the gap.

Apart from racking up the ‘century’ milestone, it wasn’t a great survey for Mix 94.5. The station lost share in every demographic for an overall loss of 2.8 but still led the way with a 12.8 share for People 10+. It was followed by sister station 92.9 on 12.1, 96fm on 11.7, Nova 93.7 on 11.2 and the non-commercial ABC720 on 11.1.

It was an excellent survey for Nova 93.7, which recorded gains in most demographics including a huge 6.3% in the key 25-39 demo to lead the way on 20.7.

Nova also recorded gains across all sessions, including Breakfast where its 3.6% gain to 13.2 made it the #1 commercial Breakfast in Perth.

Pictured left are Nathan Nat and Shaun celebrating as Perth’s new Number 1 FM Breakfast Team.