News Limited announces 2012 Australian Young Lions winners – five teams off to Cannes in June
News Limited, the official Australian representative of the Cannes Lions 2012 International Festival of Creativity has revealed the winners of the prestigious 2012 Australian Cannes Young Lions competition.
Unfortunately there are no Western Australian winners, but several do appear on the finalist list.
The five winning teams, who will represent Australia at the International Festival of Creativity in Cannes in June, were revealed last night in front of the cream of Australia’s media and advertising industries.
This year’s competition was the most competitive yet with finalists chosen from a record number of entries responding to a News Limited brief in print, digital, film, media and marketing categories.
The second round of the competition saw the short listed finalists compete in a 24-hour brief, (48 hours in film) on behalf of Priceline, for their ‘Priceline Sisterhood programme’‚, supporting women’s health organisations.
The winning teams, chosen by a panel of Australia’s leading senior creative and media executives, will receive return flights to Nice, accommodation and registration to The International Festival of Creativity in Cannes and access to all seminars and awards ceremonies, alongside the opportunity to represent Australia in the international Young Lions competition.
News Limited’s director of sales Tony Kendall said 2012 was a vintage year for Young Lions programme with the standard of entries superseding all previous competitions.
“I can honestly say all this year‚s entries were outstanding in concept, creativity and execution, making judging even more difficult than usual.
“However every competition needs a winner, and congratulations go to all the teams making their way to represent their country in Cannes this year.
“The Cannes Young Lions competition is unique in the Australian creative community in encouraging and nurturing young talent, and I’m incredibly proud News Limited continues to support the future of our industry in this way.”
Says Amanda Connors, Director of Marketing for Priceline: “It has been fantastic to see the brightest young creative minds in Australia develop some truly impressive campaign concepts for the Priceline Sisterhood and our charity partners, as part of the Young Lions programme.
“The quality and creativity of all the entries was outstanding, and I wish the winning teams the best of luck in Cannes.”
The 2012 Australian Young Lions Winners and Finalists are:
Film
Winner
Daniel Grech and Jordy Molloy, DDB Melbourne
Finalists
Emily Lynch and Simon Gibson, Clemenger BBDO Sydney
Ryan Fitzgerald and Jim Curtis, DDB Sydney
Winner
Peter Renigeris, M&C Saatchi and Mietta McFarlane, Oglivy Sydney
Finalists
Ryan Fitzgerald and Jim Curtis, DDB Sydney
Julia Spencer and Delia Mennell, JWT Sydney
Chloe Banicevic and Archana Murugaser, US Sydney
Digital
Winner
Garret Fitzgerald, Freelance and Sam Dickson, Tequila
Finalists
Brett Walsh and Jake Ranallo, Tongue
Liam Riddler and Emma Clowes, 303Lowe
Media
Winner
David Gray ˆ Universal McCann
Lina Nguyen ˆ Mindshare
Highly commended
Catherine Rushton ˆ Mindshare
Sam Geer ˆ MediaCom
Highly commended
Benjamin Burrett ˆ Mindshare
Kristine Ballensky ˆ Universal McCann
Finalists
Toby Fisher ˆ Razor
Camilla Wallace ˆ OMD
Mitchell Long ˆ PHD
Kiara Fogliani ˆ Initiative
Andrew Da Silva ˆ MediaCom
Tim Farmer ˆ Carat
Rob Dickens ˆ MediaCom
Emily Young ˆ OMD
Lachlan Kent ˆ Universal McCann
Olivier Mok ˆ The Brand Agency
Young Marketer
Winner
Sirisha Pulapaka ˆ Workstar
Helen Luoung ˆ Audi Australia
Finalists
Sarah West ˆ Proctor & Gamble
Laura Bindon ˆ AMP Capital