Michelle Testa to lead Dentsu Mitchell in Perth

Dentsu Aegis Network has announced the launch of Dentsu Mitchell in Perth. The team will be led by National MD Adrian Roeling with Business Director Michelle Testa appointed as the local market lead.

Roeling said he was excited to be spending more time in his home town of Perth and looking forward to working more closely with staff and clients on the ground here.

“We currently have a great Dentsu Aegis Network team in place servicing our Dentsu Mitchell national clients. Michelle Testa, Carissa Pearce and their team have a great reputation in market and we are really excited about this team formally joining our Dentsu Mitchell network.”

“Our plans are to leverage the scale of the Dentsu Mitchell network nationally for the benefit of our Perth clients, added Roeling. “Our key proposition for Dentsu Mitchell is Innovating how brands connect with Australia. We have a unique focus on Australia and feel through our proprietary tools and research we have a deeper understanding of Australians. As such, we understand and acknowledge the uniqueness of WA, and know we are well placed to deliver effective localised strategies.”