LONGTAIL WINS BANKWEST BUSINESS ONLINE

Longtail has been appointed to oversee the creative strategy & development for BankWest’s Business banking division.

Longtail CEO, Carlo Bertozzi said “BankWest is still one of WA’s iconic brands and we’re delighted that our innovative creative solutions enabled us to consolidate this business locally.”

Anthony Green, eMarketing Manager,  at BankWest Business, said “Longtail have delivered a great creative product and their ability to respond to changes in the market is first class.”

The agency is currently working on two campaigns for Business Telenet Saver and Business Term Deposits, and a number of other strategic projects