Linc shuts up shop and goes into voluntary liquidation ending a long history in Perth
Linc, one of Perth’s longest remaining ad agencies, closed it’s doors late last week when Ferrier Hodgson were called in as voluntary liquidators. Campaign Brief hears that several senor staff are taking whatever clients they have and are starting something new. See the story in The West Australian.
Linc has a long bloodline in the Perth market since forming out of a merger between AdLink and Jung Lautrec & Shaw (JLS).
AdLink formed in the late 1970s with a management team of Trevor Betts, Stuart Lee and Ron Shearwood. In the late 80s they merged with the struggling Jackson Langoulant Needham agency to become AdLink DDB Needham with a staff of over 50. When DDB pulled out of Perth the agency reverted back to the AdLink name.
Jung Lautrec & Shaw (JLS) was established in the early 90s by directors John Carlson and Paul Butcher. They merged with AdLink and took up the AdLink JLS name in 1999.
Over the years some of Perth’s biggest names have worked in the agency. Outside of the names above, others to grace the corridors include: Gordon Dawson, Ron Flanagan, Tony Scampoli, Brett Wheeler, Steve Brown, Simon McQuoid, Frank Rosato, Alan Cormack, Bob Harris, Connie Phillips and Didy Massey.
This latest collapse of an agency got Campaign Brief thinking about the number of agencies that have disappeared since Campaign Brief launched in Perth in June 1984. Either through financial troubles or mergers, acquisitions and name changes, our quick memory check of agencies that have come and gone runs to 132 (see below). Linc now makes that list 133.
Feel free to add the names of any agencies we have missed in the comments below.
Action Advertising
Ad Infinitum
Ad Infinitum RVA Advertising
Ad Media
Adlink DDB Needham
AdLink JLS
Adpower
Adrenalin Advertising
AdSmith Advertising
Advance Advertising
Adworks
Alfa & Omega
Andrew Burke Advertising
Austin Knight
Barraclough & Baynon
Baynham
Baynham Ross
Benchmark
Berry Currie
Black Cat Advertising
Brand Dynamics
Burke Rigby Advertising
Byrne Advertising Service
Campbell Scott
Chiat/Day/Mojo
Chng Larsen
Clemenger Perth
Combined Communications
Core Marketing
Creative Campaign Advertising
Crochet Quaver & Price
David Copping Advertising
Denver Advertising
Dick Baynham & Friends
Directions Advertising
D’Arcy Masius Benton & Bowles (DMB&B)
FCB Shorter
Finney & Martin Advertising
GMS Advertising
Grant & Thorne
Hardcastle & Hayes
Hardcastle Advertising
Hardcastle Stead
Ian Gardner Advertising
Ian Rayson Advertising
Interaction Micro Marketing
Intoto
J Lewis Advertising
Jackson Langoulant Needham
Jackson West
JB&B (Johnson, Bowley & Blakeley)
Jenkin Morgan Aitken
JMA Ogilvy & Mather
John Davis Advertising (JDA)
John Roberts Advertising
Johns Ryan
Johns Ryan Allen
Jump Advertising
Jung Lautrec & Shaw
Kapow!
Kestell McManus & Thompson
Langoulant Needham
Larsen & Partners
Look Strategic Advertising
Magnum Advertising
Manners Advertising
Manners Chng Larsen
Mark Carlon Advertising
Marketing Arm
Market United
Martin Horne & Associates
Martin Johnson Bowley & Billings (MJB&B)
Martin Media
McCann Erickson
McLaughlin Advertising
MCP Advertising
Mojo
Mojo MDA
Monahan Dayman Adams
Morgan Communications
Morgan McFarlane
Mossad
NAS Neville Jeffress
Neville Jeffress
Norm Gill Advertising
Norwood Advertising
Ogilvy & Mather
Palace Advertising
Parkes Clemenger
Pen Advertising
Peter Hayes Advertising
Phillip Ball Advertising
Quincee Advertising
RAM Advertising
Rave Advertising
RCL Marketing
Results
Rival – The Ideas Company
Roger Beynon Advertising
Ross Goodlett & Associates
Rumble Advertising
Ryan Varcoe Advertising
Savvy Advertising
Schnabel & Knights
Self Service Advertising
Shorter & Partners
Shout!
Simon Martin & Associates
Smith Daily Advertising
SSB Advertising
Stratagem
Synergy
The Ad House (re-located to Canberra. Yes – Canberra!)
The Advertising Works
The Agency
The Communication Station
The Marketing Factory
The Retail Agency
The Thompson Partnership
The Weston Company
Think outside the Square
Tom Martin Advertising
TMP Worldwide
Toad Hall
Trowell Moss Advertising
Weiland Fong Advertising
Weiland Fong SSB
Whozu Advertising
Woods Advertising
Wow Advertising
New additions to the list:
Mossad
Fortune Advertising
DMM
Harry Mills Advt
Shearwood Advt
Wiburd & Shorter
Johnson & Bowley
MDA Admedia
Martin Swinhoe Billings
The Partnership
Breakthrough Advt
PAC Advertising
Total: 144
24 Comments
Fortune Advertising
Damn. Fuck the rules I guess?
Transparent invoicing might not be the answer then?
Farewell Linc and good luck John Carlson. Too bad the northbridge move didn’t pay off. You gave many young people a start in agency land and your heart was in the right place. I’m sure you’ll re-surface in your black shirt with a plan. Perth needs smaller/better.
JMG Marketing
Very sad for those staff still left, I hope management dig deep in as much as they can and do the right thing. Sadly this is a sign of the times for advertising, Perth advertising in particular. Buckle up people, we’re in for a bumpy ride.
Mossad? Strong name.
So are there any agencies still in business since you started in 1984 Martin/Kim? Marketforce?
Who are all these agencies?
If I’m not mistaken , Marketforce is the only agency that has remained constant since the 80’s ?
BC&Y and Ad Impact have been around since the 80s. not as long as MF but probably since late 80s
Hasn’t The Workhouse has been around since 1980?
A few more agencies have come to mind:
DMM
Harry Mills Advt
Shearwood Advt
Wiburd & Shorter
Johnson & Bowley
MDA Admedia
Martin Swinhoe Billings
The Partnership
Breakthrough Advt
MJB&B?
nothing lasts forever
PAC Advertising. One of the first Campaign Brief issues carried a piece I wrote telling the world that despite a major client defaulting on their media bill, PAC Advertising was as strong as ever. Two weeks later it folded. By doing this a precedent\tradition had been set: any time an agency puts a “We’re okay” piece in CB, it means they are on the way out!
The Shorter Group. One of many variations on the name of course.
Johnson Penco Advertising (RIP Danny Penco)
Plenty more to come. Going broke or being bought out is the only future for most. Only those that reinvent themselves will survive. Stop copying old creative crap and rolling out last years media plan people. Good luck.
“interesting” way to promote yourself
http://www.lincintegrated.com/pages/welcome
In Western Australia, rules fuck you!
You forget Marketforce Direct and 141 Direct – both were headed by Tony Prescott for a while before he eventually moved over east.
If you’re willing to include struggling agencies that went through a few short-term name-changes before either merging / reviving / collapsing then that list is going to get a lot longer…
I was an employee of Linc Integrated the day it went under. We fought hard to keep it open, I have nothing but respect for John Carlson and everyone who worked there. It’s a very sad time for the industry, boring inhouse roles we go. Booo!
Maybe not Linc Employee – don’t reach for the tissue box yet! We’re currently looking for a graphic/web designer. If you’re interested, email me your resume and link to your portfolio. We’re a creative agency with a great culture that is still growing and going strong after 24 years. Email brenda@key2creative.com.au