Lateral Aspect whacks it for Dickies

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bait-click.pngLateral Aspect have created a Social and Radio Campaign – ‘Whack it with a Dickie’ – for client Dickies Trees. The web video has Dickie’s owner receiving an over-the-top letter from pensioner, Karen Jenkins, asking for advice on whether arson is an effective way of dealing with a tricky tree. The radio launches a new jingle and talent featuring legendary Cop Shop actor, Gil Tucker.

Credits

Agency: Lateral Aspect

Writer: Mark Lucas

Art Director: Jose Caceres

Agency Producer: Lily Butler

Sound: Matt Gerber-Corn, Sonic Playground Melbourne