Laird and Lorimer to join The Brand Agency
Senior creative team Murray Laird and Steve Lorimer (pictured) are leaving Marketforce to join The Brand Agency.
Says Garry Horner, ECD of The Brand Agency, ” You can always judge an agency by the calibre of people walking through its doors every morning. The arrival of Murray and Steve, along with the rest of guys here, is testament to our commitment to producing evenbetter work for our strong list of clients. As well as being great guys to have around the place, there’s no question they will add significant creative firepower to the department.”
Horner added that their appointment was part of an overall plan to restructure the creative department, which also sees the pairing of Creative Director/Art Director Craig Buchanan and Senior Copywriter Mitch Mitchell. Mitchell’s previous art director, Danielle Glenister, recently left The Brand to join 303.
Laird and Lorimer said, “Like many others, we had started to notice the great work coming out of The Brand soon after Garry arrived. The decision to leave our friends at Marketforce after so many years was very difficult, but the opportunity to face new challenges with a new team really excites us. The Brand has a great future ahead and we’re chuffed to be a part of it.”
The duo commences with The Brand Agency on August 24.

24 Comments
Great move guys, well done!
2 of the nicest and most talented guys in the industry. Well done! Be good for you to be back in the land of creative opportunities.
CONGRATS guys! Bloody awesome move for you both. Happy days
Congrats guys – great move.
9.24 I second that! Two of the nicest and most talented blokes I’ve had the pleasure of working with. It’s all up hill from here lads, can’t wait to see what you do moving forward.
It’s also good for Marketforce to start again with a clean slate. I’m sure this is the beginning of an irresistible upswing in their fortunes too!
Muz, Steve, good luck fellas.
What the blazers is an ‘irresistable upswing’?
it’s the opposite to the irreversible downfall.
Good on you boys, you’ll have a ball over there.
Couldn’t have happened to two nicer guys. All the best – I wish I was still at The Brand Agency to work with you!
Wooooooooooo Hooooooooo!!! Can’t wait to see you here boys!! xx
It’s big, it’s massive, it’s huge.
SV
Question is who’s going to replace them? It would be a big call for any decent local senior team to jump ship given the lack of opportunity and uncertainty. Maybe some juniors with nothing to lose who are willing to take a punt.
‘An overall plan’ or a desperate scramble?
Great move for you and the Brand.
3.34
You’d be surprised how many disgruntled senior creatives there are at other big agencies. If the MF guys know what they’re doing, they’ll only be hiring at ACD level to replace Murray and Steve.
6.49
They better like writing brochures!
Yeah. Catching up on these threads. Big move guys.
Good on you, Steve and Murray, i’m sure they’re thrilled to have you.
Great news Steve and Muz,
Congratulations and hope to run into you at some function-or-another soon!
SB
6.49 by ACD I’m assuming you mean Associate Creative Directors? That would mean four CD’s looking after a department of 8 including themselves. it would have to be a damn big lightbulb!
Well done Muz and Steve!
Enjoy The Brand.
Cheers FPx
what about mitch…seems to be leaving brand pretty quick dont you think?