Huge coup for Shed with their appointment to the big spending Chicken Treat account

In a major coup for Shed, Chicken Treat has appointed the fledging agency as creative partner following a comprehensive creative and strategic pitch process. The pitch involved  three other agencies including incumbent, EVO.

With the support of its parent company QSRH, Chicken Treat has solid growth plans locally and nationally which will see it expand its footprint beyond its traditional home of WA.

QSRH’s Chief Marketing Officer David Ovens explained the selection of Shedover other agencies involved in the pitch process.

“We are looking to Shed to deliver a creative product that both celebrates the iconic Chicken Treat brand and innovates around the character and its animated environment. To grow the business our advertising platform must work harder to attract attention and to reflect the strategic priorities that will propel the brand forward. We have every confidence that Andrew, Drew and the team at Shed will deliver the brand vision as Chicken Treat embarks on the next phase of its development,” said Ovens.

The team at EVO led by Vaughan Sutherland have previously held the Chicken Treat account for 20 years and have played a key role in the brand’s success. Sutherland will continue to support the Shed team as a valued mentor and consultant.