Gesundheit!
It’s flu season and health departments around Australia are our to make us aware that with the onset of winter comes influenza.
Late last month 303 launched a WA-based campaign to encourage parents to ‘flu proof’ their under-five children with the free flu vaccine, courtesy of the Department of Health WA.
Then today Campaign Brief was sent a new tvc from the South Australian Department of Health. The spot was made using a camera called The Phantom that shoots a thousand frames a second. Basically, both commercials supply a lot of snot.
View 303’s ad for Western Australia.
View the ad for South Australia.

6 Comments
Ok, they beat us on flu ads. And footy. But that’s it.
South Australia 1 WA 0
303 snot anywhere near as good as SA’s
Simple and effective. Good work 303
I’ll reserve judgement until I know the take-up rates for vaccination in both states.
The SA ad looks a million dollars. And so does WA’s (Zimbabwean dollars). Both make me feel gross but 303’s grungy feel adds to the gross-out factor. I’d rather have the SA ad on my reel but.