Gatecrasher adds Simon Cruthers and Andrew Davey to senior staff line-up

Gatecrasher has made two significant senior appointments in the past fortnight.

Simon Cruthers (far left) will be filling the newly created role of Digital Director and Andy Davey (near left) joinsas Strategic Planner.

Cruthers has twelve years’ experience across a range of digital roles in both Perth and Sydney. While at BMF, he led teams working on integrated campaigns for brands such as Schweppes, Commonwealth Bank, Weight Watchers, the Australian Government, National Foods and Foxtel. More recently, Simon worked at Holler Sydney, where he was responsible for the digital marketing of a number of Lion-Nathan and ReckittBenckiser brands, delivering strategy, websites, email marketing, mobile applications and social media campaigns.

Davey has over ten years experience in Marketing, having worked in a range of agencies in the UK, France and Australia as a business developer and strategic planner. In London he worked as a planner and also external consultant for a range of agencies from advertising to integrated and most recently for one of the UK’s leading Experiential/Social Media agency. He has worked with brands such Qantas, American Airlines, Reebok, Heineken, Marks & Spencer, Panasonic and Sony.

Both were most recently at Marketforce, Davey having joined in August, 2011 and Cruthers having joined at the end of 2011.

“We’ve redefined recently and these two key appointments are the perfect kickstart to 2013”, said Gatecrasher MD, Tony Scampoli.