Feel the power of Australia’s most terrifying rollercoaster as shown in print via SHEDcsc
February 3 2014, 12:20 pm | | 3 Comments
ABYSS is the new $12m roller coaster at Adventure World. It has been dubbed by experts and enthusiasts alike as being Australia’s most terrifying ride. This press ad from SHEDcsc ran across two pages in the paper and featured a simple cardiograph that illustrated the effect that this terrifying attraction would have on the rider.
Credits – Executive Creative Director: Andrew Tinning. Creative Director: Drew Ridley. Art Directors: Drew Ridley, Matt Ridley. Copywriters: Andrew Tinning, Matt Ridley. Account Director: Rene Migliore. Client: Clare Read-Smith.
3 Comments
Wow. That’s great.
Now I see that everyone’s credited. But who’s idea really was it? I think it’s time to get some petty creative jealousies going at Shed.
😉
Love it. Good stuff.
where is the “like” button? Seriously great ad.