Don’t let Asthma hold you back
August 20 2012, 9:47 am | | 3 Comments
Cooch Creative wanted to create an empowering message to parents of children with Asthma rather than the predictable shock horror approach.
This new spot for the Asthma Foundation of Western Australia was directed by Shannon Alexander through Split Screen.
3 Comments
i understand the strategy, but find the execution really lame. The post is poorly done, it just looks like their tops are caught on a nail, theirs no drama at all.
Theirs drama in you’re spelling though Matt.
Despite Matt’s terrible spelling I agree. I like the idea and strategy but the execution :/