Don’t get stuck in the heat if you haven’t got RAC Roadside Assistance on your side
January 24 2012, 12:13 pm | | 6 Comments
To coincide with temperatures hitting 42 degrees in Perth at this time of year, RAC Roadside Assistance have produced this special build, 3D poster on the remote Forrest Highway on the way to Bunbury to remind motorists of the drawback of not being an RAC member.
Credits – Agency: The Brand Agency. ECD: Garry Horner. Creative Director: Craig Buchanan. Account Director: Kerri Hall. Client: Danielle Olbromski (Roadside Assistance). Model Maker: Daniel Browne.
6 Comments
You didn’t finish photoshopping off the client mandatories. Bottom left.
Very nicely done, guys.
Very nice, prefer it to the last one which was also good.
Drove past it the other day, love it.
Noticed this one the way to Bunbury on the first of January. My partner didnt get it probably because it was overcast on the day as it was for the start of the year which was unfortunate. Nicely done however.
Ahh Brand…
where CDs and ECDs are the new juniors.