CB Poll: Swisse takes Gold as top Australian Olympic sponsor of London Olympic Games
You’ve been bombarded by the ads over the last fortnight, now which Australian Olympic sponsor has won Gold at the London Games? Which marketer has made the most of its sponsorship?
CB Bloggers were asked to choose from the following major players:
Cadbury
Coles
CommBank
McDonald’s
Qantas
Swisse
Telstra
Other (specify in the comments)
With 262 votes cast, Swisse has blitzed the field, with an impressive 43% of the vote. Telstra is well behind on 25% but the others – which should have been highly fancied favourites coming into the games are several laps behind.
The best of the rest is led by Commbank on 10%, ahead of McDonald’s on a lowly 6% ahead of Qantas on 5%. Coles has a mere 4% while Cadbury is in last place on 1% of the vote.
