Carat Perth trio headed to Cannes
Carat Perth’s Phoebe Carre, Brannon Heath and Nick Norton (pictured) and are headed to the Cannes Lions next month after winning the agency’s scholarship competition recently.
The national competition for the agency’s junior staff involved pitching a solution for a Carat client of their choice. The Perth team presented a strategy for the Road Safety Commission’s Distractions campaign around mobile phone use.
Carat Perth Head of Strategy, Mark Pinney, said they were extremely proud of the trio.
“The breadth of fresh thinking and passion which they conveyed in response to the Road Safety brief impressed everyone and was a great testament to their talents, individually and as a team.
“The Carat Scholarship is open to young talent in every Australian office in the Carat network and provides an opportunity to present a response to a client brief, against other teams. In doing so, it helps expose entrants to tasks and responsibilities which are less common in their day to day work.
“So, to win this award, ahead of 100 participants across thecountry, is a fantastic achievement and testament to their skills and capabilities. They seized the opportunity with both hands and fully deserve their places at the Cannes Festival of Creativity.”
2 Comments
Well done to these refreshing and bright stars. You are all an absolute credit to this industry.
Well done to three fresh faces! Young talent requires the right nurture, so well done to Mark and Adam – great leaders help make smart little cookies!