Business communications leader, ClickSend, enlists Bonfire to help take on global market

ClickSend, a leader in cloud based business communication solutions, has recently appointed digital agency, Bonfire, to deliver the Google strategy that will drive its global expansion.

ClickSend provides a world-leading SMS marketing gateway. Their client roster boasts leading companies including HP, RioTinto, McDonalds, Fairfax Media and PWC. As a marketing technology provider, ClickSend understand the importance of a well‐crafted digital strategy.

ClickSend director, Matthew Larner said by aligning itself with a proven performer like Bonfire, ClickSend hopes to leverage the opportunity in Google to increase its international market share.

 “Although we’re already one of the leaders in our industry, we’re not a company to rest on our laurels,” said Larner. “We’ve already achieved massive growth from our custom SMS gateways, however we’re now motivated to take our business to the next level. We chose Bonfire as our digital agency because we feel they’re an agency that understands what we want to achieve and have excellent digital credentials to help us achieve this.”

Bonfire’s experienced digital services team will apply their strategic and creative knowledge to enhance ClickSend’s digital campaigns so they deliver quantifiable results.

Clay Cook, Bonfire CEO said “The signing of ClickSend is a great accomplishment for Bonfire and demonstrates the strong reputation we have built over the years in the digital marketing space. We’re excited to develop innovative digital campaigns that drive further growth for their business, not only in Australia, but globally.”

This latest appointment comes as Bonfire celebrates 20 years in an Australian industry that is constantly evolving and changing.