Big Picture, Small Focus: The 2014 AMSRS WA State Conference – Thursday October 23
September 30 2014, 8:35 am | | No Comments
The Australian Market & Social Research Society 2014 WA State Conference is being held on Thursday, October 23.
The conference will bring together industry professionals to increase the standard, ethics and understanding of market & social research with peers, clients and partner industries including advertising and marketing.
2014 Conference Program (in order of appearance):
- How NPS became the heartbeat of Synergy’s cultural transformation program – Josianne Fortin, Synergy.
- If beers had ears & coffee spilt the beans…getting closer to the moment – Penny Coase, TNS.
- Big picture thinking and big picture doing – Paul Vittles, Instinct and Reason.
- Big data methods for small data sets! – Scott MacLean, Nulink Analytics.
- Behavioural Economics (BE): the BS and the ABC of BE-aware research – Pascal Bourgeat, Ipsos.
- The surprising truth about insight – Jason Buchanan, Optimum Consulting Group.
- Risk, Creativity and Life – Nigel Marsh, Author, Advisor, TED Speaker & Chairman of The Leading Edge.
The half-day event will start with light refreshments prior to the first session, and include a hearty morning tea between sessions.
Time: 8:00am – 12.30pm
Location: Duxton Hotel, 1 St George’s Terrace, Perth WA 6000
PD Points: 17.5
Non-member Price: $180.00 (Inc. GST)
Member Price: $130.00 (Inc. GST)