Big day in The West for Kleenheat Gas

Kleenheat Gas announced it entry into the State’s consumer gas market with a domination of the first 5 pages of today’s The West Australian.

Kleenheat had a 30×2 on page 1, followed by a full-page on page 3, then a double-page spread across pages 4 and 5.

The West’s Les Corner said ” we weren’t privy to the exact product but we knew it was big, so we had to come up with something special. It shows that when The West gets all its assets together you can create enormous impact, we turned the heat up so did Kleanheat. Just have a look at some of the big creative executions we have run in the past 12 months they are very impressive.”

The execution was created by Kleenheat’s long-term agency Trilogy, with media planning & buying by Helen Hammond.