Bestads Top 6 of the Week reviewed by Guga Ketzer, CCO of Loducca, Sao Paulo
Hey Paul Bearman, really love your work and the way you started. Looking forward to starting this project together. Don’t forget to send me your treatment. Right on!!!
Sorry folks. None of this really catches me. They’re good, but not new. We really need to re-think the way we are doing print. It looks like we are trapped in a spiral. Feeding ourselves awarded ads and at the end of the day putting out the same stuff.
I like the idea of the Mitsubishi i-Miev. Simple and fast. Of course if you overthink it you come with a post like someone did about this ad: “Lights don’t supply electricity, they consume it. So that doesn’t really make sense. And if the car is powering the lights, why are they plugged into the car’s input?” Hey Dude, billboards are not made for overthinking.
Diamonds, thieves, love and betrayal. Black Diamond is an immersive mix of real-life, cinematic theatre and online storytelling. Great production, great idea, great script. Thumbs up for this well done mix of virtual/real experience.