BBH founder Sir John Hegarty: “To those brands that say ‘I understand you’ I say ‘Fuck off'”

By Simon Veksner

I am being followed around the internet by a pair of yellow adidas trainers.

It all started when I checked them out on the adidas website; they are now convinced that I am interested in them, and are basically stalking me.

This theme has upset John Hegarty. READ ON…