BBAM steps up after Steel Blue win

Bell Booth Advertising & Marketing have won the Steel Blue (Footwear Industries) account. Following a competitive pitch process that began with a ‘credentials only’ presentation, BBAM was the last agency standing after three agencies were then asked to present strategic and creative ideas. BBAM Managing Director Andy Bell said he was immensely pleased with the win and looks forward to getting started.

“This is a significant piece of business and presents fantastic opportunities for some great work. The team did a wonderful job”.

As part of the announcement, Bell also confirmed the promotion of Jade Smith to the position of Account Executive, working on the Steel Blue and Better Pets and Gardens accounts.

“Jade has displayed great maturity and worked tirelessly to help the agency secure this blue-chip account. We’re very proud to see Jade move up through the ranks”.