Commercial Radio Australia extends DAB+ digital radio trials in Canberra and Darwin for 12 months
Commercial Radio Australia (CRA) has welcomed the decision by the Australian Communications and Media Authority (ACMA) t…
Author Archives: Kim Shaw
2013 Bullshit Battle of the Ad Bands set to rock The Deen tomorrow night, Friday August 23
Just one more night to go before the 2013 Bullshit Battle of the Ad Bands lights up The Deen. Four of the ad industry…
Ikea launches interactive campaign to personalise the 2014 Ikea Catalogue via Match Media + Drifter
Match Media Sydney has created a new way to get people involved with Ikea’s 2014 Catalogue on the east coast. Desp…
Facebook suggests advertisers target the 7.3m Australians who access Facebook on mobile daily
As of today, Facebook has made some new user metrics available. Facebook suggests businesses should think differently ab…
UM leads media agency pack at finalist stage of 15th annual Media Federation Awards
Judges for the 2013 Media Federation Awards have chosen 48 finalists to battle it out for the honour of winning an MFA A…
BBH helps Barclays say thank you to the fans as the Barclays Premier League season kicks-off
Barclays has launched a new integrated campaign for its activation of the Barclays Premier League. The campaign, created…
On the move: Frampton, Allen, Weber, Metaxas…
Georgie Frampton (left) has joined Meerkats as a brand coordinator. Frampton was previously with Rare for just over thre…
Radio industry opens Gold Standard software accreditation to measure radio audiences
Advertising agencies and radio stations will no longer be tied to a single radio analysis software package with the anno…
Tourism WA shifts media from Carat to OMD WA
Tourism WA, who yesterday took another funding hit, has moved their media planning and buying business from Carat (forme…
RAC media account moves to Initiative
Following an extensive five month review process the RAC has appointed Initiative to their estimated $8 million plus acc…