equ’s Scott Forrest: Communicating martech decisions to non-technical stakeholders
Scott Forrest, equ’s Head of Digital Marketing, on why martech matters now more than ever….
Author Archives: Adam Shaw
15 Aussie entries make the cut at the finalist stage of the 2024 ONE Asia Creative Awards
160 entries from 13 countries and regions throughout the Asia Pacific region have made the cut at the 2024 ONE Asia Crea…
AdFest 2025 releases Call for Entries
ADFEST has opened entries for the ADFEST 2025 Lotus Awards. Themed “COLLiDE”, ADFEST 2025 will be held at PE…
Brownes Dairy and MITP Agency work up a sweat for CHILL +Protein out of home campaign
Brownes Dairy and MITP Agency have launched the brand’s new high-protein products via a new outdoor campaign, with…
Heather Lawson set to join Nova Entertainment
Nova Entertainment has hired Heather Lawson as Group Sales Manager. In a newly created leadership position in the dynami…
Nine Perth partners with Have A Go Day’s LiveLighter Event, welcoming over 15,000 people
Nine Perth was the media partner of choice at Have A Go Day, a LiveLighter Event – the largest community event in WA t…
Accenture’s Life Trends Report reveals insights on navigating consumer trust and digital shifts
Today, Accenture releases its highly anticipated Life Trends 2025 report, providing marketers with critical insights int…
Three in five Australians want “Real-looking people” in ads says new data from from YouGov
New data from YouGov’s audience segmentation tool, Profiles, reveals that the majority of Australians (60%) prefer see…
Christmas in Adland: CBWA spotlights Chrissy campaigns from around the globe – part 3
Christmas brings joy, presents and families together. It also brings festive commercials. As an occasional column CBWA h…
Edinburgh Fringe Festival selects equ as digital partner for new website development
equ has been appointed as the digital partner for the Edinburgh Fringe Festival’s new website development project. Bui…