Latest contenders for $20,000 Austereo Radio Writers Award: February – May
Contenders from February to May for the $20,000 Austereo Radio Writers Award have been compiled and are out for judging. Scored out of 100, the top 2 from each month go through to the final and a chance to win $20,000 cash for the writer and $20,000 of value-added on Mix 94.5 and 92.9 for the client.
Each month’s contenders are judged by three local senior creatives. The finalists are then sent to some of the top radio creatives in Australasia to decide the winner.
Ads in the running to go through to the final judging are:
February
• City of Perth ‘Valentine’s Duet’ Marketforce
• IKEA ‘No funny bit’ 303
• The Sunday Times ‘5th Birthday’ The Brand Agency
• Snap ‘Double Offer’ 303
• Cash Converters ‘Rollercoaster’ 303
• Burswood ‘Ruby Room – Bagpipes’ The Brand Agency
• Burswood ‘Ruby Room – Recorder’ The Brand Agency
March
• City of Perth ‘Forrest Place Flicks’ Marketforce
• HBF ‘Telethon Toddle’ Meerkats
• RAC ‘Roadside Assistance’ The Brand Agency
• St John Ambulance ‘First Aid – Fire Engine’ Rare
• St John Ambulance ‘First Aid – Dance Academy’ Rare
• St John Ambulance ‘First Aid – Karate’ Rare
• Brownes ‘Iced Coffee Chill’ Marketforce
• Lifestyle Homes ‘Zoned’
• Stockland ‘Buy a house’ Meerkats
April
• Australia’s Coral Coast ‘Breathtaking’ Marketforce
• Australia’s Coral Coast ‘Invigorating’ Marketforce
• Burswood ‘Live Entertainment’ Gatecrasher
• HBF ‘Join Now, Claim Now (General Dental)’ Meerkats
• HBF ‘Join Now, Claim Now (Physio)’ Meerkats
• HBF ‘Get your breath back’ Meerkats
• iiNet ‘Naked DSL – Matey’s Plumbers’ Meerkats
• iiNet ‘Naked DSL – Cash Cow’ Meerkats
• iiNet ‘Naked DSL – Brand Advice’ Meerkats
• iiNet ‘Naked DSL – Nasal Delivery’ Technology Meerkats
• iiNet ‘Naked DSL – Top of the Pizza’ Meerkats
• Lotterywest (SNW) ‘Stacks of Cash – Renovating’ Marketforce
May
• City of Perth ‘Mothers Day’ Marketforce
• Burswood ‘So much to do’ Gatecasher
• iiNet ‘Naked DSL – Monster Madness’ Meerkats
• iiNet ‘Naked DSL – Facebook Killer’ Meerkats
• Office Road Safety ‘Demerit Points’ Marketforce
3 Comments
Hi CB,
Any chance of giving us the results of the last few months prior to the above? I saw the outcome of the first two rounds but it has all gone quiet since then. Cheers
EO
Which ads got into the top 2 for the last big shortlist that was posted a month or two ago?
Results are still to be finalised EO and 7:39. Four months have to be re-judged because some ads from Rare were left off the original lists. The months affected are August, October, November and January. They’re out for judging now and as soon as Austereo lets us know which ones get the nod, we’ll let you know.
Martin Trevaskis