AGDA presents ‘From the Sublime to the Suburban’ – Thursday July 15
Perth: Sleepy backwater or pulsating centre of creative vibrancy?
AGDA WA has prepared an amazing night to engage your type sensibilities and formally introduce the International Society of Typographic Designers (ISTD) with a talk by the Co Deputy Chair/Australasian Co-ordinator Becky Chilcott, who will present an eye-popping look at some amazing typographic professional practice right here in Australia.
Also Euan Black will be talking about his experiences completing theannual ISTD student assessment scheme around 10 years ago in Scotlandand how this has helped his career and love of typography.
Plus, Andrew McDonald from ‘The Worst of Perth‘ will explore theequally eye-popping, phenomenally culturally rich street commentary andtongue in cheek community who follow and submit to ‘The Worst of PerthBlog ‘ . Be prepared to engage with a vernacular of critical andknowledgeable talking points that surround us in Perth’s public spaceand daily life, including some of Perth’s greatest Graphic Designblunders, heinous abstractions and comic slip-ups.
Where: KULCHA, Multicultral Arts Space, First Floor, 13 South Terrace, Fremantle
When: Thursday 15 July 2010
TIme: Arrive for networking from 6:00pm. Talking begins soon after. Bar closes around 9:00pm
Cost: Members $10; Student members $5; Non-members $20; Student non-members $10
RSVP (for catering purposes): AGDA WA Secretariat
2 Comments
I wonder how many Perth agency art directors will make it to this talk? Two, maybe three as it’s in Freo. And yet this time next year, we’ll no doubt be having the same hand-wringing over WA’s crafting skills and why we never win anything at the print lions.
OK, so this Perth-based Art Director went and frankly, the offer of “…an eye-popping look at some amazing typographic professional practice right here in Australia”… was simply not delivered.
We saw samples of previous iSTD award- and student- work stretching back years, heard a history of the iSTD (“1923 was a good year…” and there were even a couple of typo’s in the slides… (It’s Why Not Associates, not What Not…)…
I felt sorry for any students looking to learn more about the commercial application of good typography because this wasn’t the place to do it.
To avoid being wholly negative and to turn this into a positive experience, can I recommend the following link to Landor’s work on the Melbourne Identity:
http://www.flickr.com/photos/43092398@N03/page18/
This is just one example of the kind of fantastic work myself and my colleagues were looking forward to hearing about – and that Australian creatives can be proud of and should be discussing.