Digital agency Firefly360 appoints international experience to its creative and strategy teams

Digital agency Firefly360, has made three significant new appointments following significant growth in its first five months of operation.

Creative Director Adam Graveley (far left) has previously worked for global brands in London and Australia including Qantas, Sony, Vodafone, Rio Tinto and BHP Billiton. Graveley brings a world of experience in art direction, film production and graphic design to the agency.

Senior Digital Strategist, Beth Bolt, (centre) is returning home from her senior strategy role in Whitespace agency in Edinburgh, where she worked with well-known UK brands including Edinburgh Fringe, VisitScotland, Highland Spring, Aegon, as well as the Scottish Government. Whitespace was recently acquired by Dentsu Aegis to give them a strong presence in Scotland.

Baquer Abbas (above right) has joined as Digital Delivery Manager. Abbas has extensive agency experience in Dubai and, more recently, Perth and has managed digital projects for brands such as Microsoft, Hilton and Pepsi at agencies including Wunderman, POSSIBLE and Proximity.

Managing Director, Andrew Mathwin, who returned to Perth to head the new operation after spending time in Melbourne working with brands including Spotlight, Anaconda, Crownbet and Jetstar, said great agencies hire great top-end talent.

“It’s what our clients expect. Great work needs to captivate and build commercial outcomes for brands. We’ve gone to great lengths to hire the best and these new appointments cap off an extraordinary five months of growth for our agency. All our new team members bring experience working on big brands, which is essential as we deliver best in class work to some of Perth’s biggest and well-known brands.”