OMD WA wins with ABN Group Victoria

After successfully winning the ABN Group WA business earlier this year, OMD WA have furthered their partnership to be appointed as the media agency for ABN Group Victoria, with building assets including Boutique Homes and Homebuyers Centre Victoria.

Cherie McMahon, National Marketing Manager, Homebuyers Centre (pictured) said “After completing a very robust and detailed media pitch process that started in December 2015, we are very pleased to begin our working partnership with the entire team at OMD WA. They clearly demonstrated the value they will bring to ABN Group in a strategic planning and buying capacity.”

OMD WA’s Managing Director, Angela Nutton, said: “We have been able to demonstrate our abilities and passion through a solid working relationship on the ground here in WA across all the local brands. We are beyond excited to extend this into the Victorian market, which allows us to work closely with Aidan Hooper, Cherie McMahon and the ABN Victoria Marketing team.”

“The Victorian property market is vastly different to Western Australia, so this appointment will allow us the opportunity to further showcase our strengths in strategy and planning across the Group. To be all-encompassing in our approach allows us to leverage off cross market negotiations and innovations.”

Nutton despite the current economic climate, the appointment adds to a very encouraging year for OMD in WA.

“2016 has seen us make many new client additions, with the market recognising the strength and consistency of our team, our dedication to service excellence, our expertise in strategic thinking and our truly multi-platform approach to digital, which is considered best in class.”

The  appointment is effective from 1st December 2016.