Central appoints J. Walter Thompson

J. Walter Thompson has been appointed to the Central Institute of Technology account for its advertising and communications services. J. Walter Thompson will be tasked with redefining Central’s position in a shifting education sector.

Central’s Director of Marketing and Communications, Kenley Gordon, said they were happy to be collaborating with a team with a track record for innovation.

“The JWT team get the issues we’re dealing with at Central. They know we’ve got to be smart to cut through, and have the track record to back them up.”

Doni Savvides (pictured) from J. Walter Thompson commented, “The team at Central are passionate about their institute and want work that does justice to their alternative approach. And that’s great news for us.”

The win is a boost to the growing team at J. Walter Thompson Perth, who have also added the WA Police Union and Petbarn-owned City Farmers to their client list.