Masters Dairy comes home to Gatecrasher

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Masters Milk.jpgCampaign Brief can reveal that the Masters Flavoured Milk advertising account will return to Western Australia following the appointment of Gatecrasher last week.

Gatecrasher were appointed following a three-way creative pitch against 303Lowe Perth and incumbent, AJF Partnership Melbourne. It is believed Masters were keen to appoint a Perth-based agency to re-invigorate their once-dominant flavoured milk range in Western Australia. Masters has been part of the Lion Nathan National Foods Group since 2009.