Explore culture and the arts at UWA
January 22 2014, 4:12 pm | | 3 Comments
The University of Western Australia founded the Perth International Arts Festival over 60 years ago, and continues to screen festival films at its iconic Somerville Auditorium. To let people know that there’s more to see at UWA than just film, The Brand Agency created a cinema commercial that includes the audience.
3 Comments
Disappointed with this. ‘Talking to the audience’ in a cinema ad ?has been done to death and the message seemed to lack compunction.It was obviously shot on a shoestring budget, but I question whether or not this would have any impact on the average cinema goer.
too bad he actually studied at ecu
Lacks compunction? I heartily disagree. I was at the shoot and I heard the director say, “Give it more compunction. I want you to give more compunction than you’ve ever given, and once you’ve done that give me some more.” And after the take we all agreed that he compuncted admirably.