Latest emma data shows The Sunday Times is number one in WA says d’Almeida

The Managing Director of The Sunday Times, Michelle d’Almeida (pictured), has welcomed the release of the latest readership figures and said today’s emma  (Enhanced Media Metrics Australia) data confirms that The Sunday Times continues to be number one in WA across platforms, through The Sunday Times newspaper and iPad app and PerthNow on computer and mobile devices.

“Together, these powerful WA media brands deliver the largest combined weekend print and seven day digital audience in the state.”

“According to emma, more than 1.1 million West Australians choose to access our content each week. This shows that the appetite for trustworthy news and information in WA is still very strong, with audiences to our brands across a variety of platforms, increasing each month. What is even more pleasing is that The Sunday Times has increased its print readership over four weeks demonstrating its growing role and influence in the lives of West Australians.”

“emma today also confirmed that The Sunday Times houses some of Western Australia’s most popular sections. For example: taste.com.au continues to be the number one food brand in the state, STM experienced the largest increase of readership amongst all newspaper inserted magazines in the country. The Sunday Times TV Guide is still a clear number one in WA by almost 200,000 readers every week body+soul remains the number one health brand in the state

“When you combine our wide reach with our leadership position in key categories together with our ability to provide innovative and creative ways of targeting consumers, what we can provide advertisers who want to engage West Australians is very compelling.”