Cannes Contenders: SHEDcsc

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How will Australia perform at Cannes this year? Over the past few weeks Campaign Brief’s Australian blog has been showcasing the work we hope will impress the judges… Here’s SHED’s best chances.

SHEDcsc

This ambient campaign appeared throughout the Perth CBD during HeartKids Awareness Month featuring bold graphics and messaging highlighting the incidence of Child Heart Disease in Australia. the Campaign was best of year outdoor at the recent Campaign Brief Awards.

ATTIX_DPS_Storage.jpgATTIX

SHEDcsc

A clever use of the classified section in the West Australian turned a half page dps into a full page dps. The ad highlighted just how you can turn your unused roof space into valuable storage space. The ad was a merit award winner at the recent One Show Awards.

The ad has been entered into the Press and Media Lions.

SHEDcsc

An interactive lift poster that appeared on lift doors in inner city car parks. It makes the point that unfortunately performing open heart surgery on a tiny baby is a lot more complex than pushing a button.

Want to feature your agency’s top chances at Cannes? Email kim@campaignbrief.com for details