Latest figures for Sunday Times and PerthNow

November 13 2012, 10:19 am | BY Martin Trevaskis | No Comments

ST_Group.jpgThe Sunday Times has recorded solid performances in the latest readership and circulation surveys, with PerthNow also recording strong figures in October.

The Sunday Times had a readership of 610,000 with 211,000 West Australians exclusively reading only one newspaper – The Sunday Times – on the weekend.

With a circulation of 269,910 The Sunday Times has maintained a consistent performance over the last three audit periods with the latest quarter only down -1.8% on last quarter. The Sunday Times has seen a smaller decline year on year with The Weekend West decreasing 5.3%.

Nielsen’s Market Intelligence report for October 2012 shows PerthNow had over 21 million WA page impressions, that is nearly 7 million WA page impressions ahead of thewest.com.au at 14 million and 16 million ahead of WAtoday’s 5 million page impressions.

(Sources: Roy Morgan Single Source, 12 months ending September 2012 filter WA; ABC Audit September 2012; Nielsen MI October 2012.)