Deluxe Australia to acquire Omnilab Media’s Iloura, Digital Pictures, Cornerpost, Flagstaff, Boffswana and PAX Entertainment brands

Deluxe Australia, a subsidiary of Deluxe Entertainment Services Group Inc., and Omnilab Media announced today that an agreement has been reached whereby Deluxe Australia will acquire Omnilab’s creative and media services businesses, including the well-known brands of Iloura, Digital Pictures, Cornerpost, Flagstaff, Boffswana and PAX Entertainment.

The acquisition will deliver an augmented suite of services for Deluxe’s Australian clients including expanded visual effects, design and broadcast post production services in Sydney and Melbourne, life-cycle library management, digital asset management, file-based mastering, archiving, DVD and Blu-ray authoring. 

Deluxe has significantly increased its global service offerings in digital services and content delivery over the last few years. The company’s pipeline now includes visual effects for features, broadcast programming and commercials, 2D and 3D post production services including 2D to 3D conversion from film or digital capture to digital intermediates, theatrical release (digital cinema, satellite and 35mm), and home entertainment services for every digital media platform. 

Says Alaric McAusland, managing director of Deluxe Australia: “As technologies continue to transform how our movie, TV and advertising customers create and distribute content, Deluxe is well positioned for whatever the future may bring. We are greatly looking forward to this talented group of people joining our terrific Deluxe team.”

Omnilab Media will retain Ambience Entertainment, The Playroom, DubSat, Adsend, Substation and Oktobor Animation which will continue to operate separately from those businesses being acquired by Deluxe. Additionally, Omnilab Media will continue producing high quality feature and broadcast content, and looks forward to continuing its already long standing and significant working relationship with Deluxe Australia on these projects.

Says Christopher Mapp, managing director of Omnilab Media: “We are very pleased that we have come to an agreement with Deluxe Australia that will see these great iconic businesses continue to flourish, and we look forward to our continuing relationship with Deluxe. We are very proud of our long legacy to the Australian Film, Television and Advertising Industries and look forward to an exciting future.”

The transaction is subject to customary closing conditions and is expected to close by the end of August.