ADMA presents ‘Exploring why direct mail is still meaningful in a digital world’ with Pegg Nadler

March 28 2012, 8:30 am | BY Martin Trevaskis | No Comments

PeggNadler_Blog.jpgADMA WA have a Perth-only special event next Wednesday, 4 April 2012.

Renowned US marketer Pegg Nadler, US Direct Marketer of the Year 2009, will be sharing her thoughts on the state of direct mail, global direct mail trends and challenges for 2012, including:

•     The impact of data and technology on the mail environment

•     Determining best multi-channel integration strategies across media platforms

•     Turning direct mail into real time marketing solutions

•     Recent case studies and success examples

This ADMA WA Sundowner will be a great opportunity to network with peers and industry leaders while gaining insights, innovation and practical strategies you can integrate into your own business. Food and light refreshments will be served.

When : Wednesday, 4 April, 2012 – Registration from 5:15pm.

Where : River View Room – Perth Convention & Exhibition Centre

21 Mounts Bay Road, Perth

Speaker : Pegg Nadler, President – Nadler Associates, US Direct Marketer of the Year 2009. Past President, Direct Marketing Club of New York.

For more details and to book for this special Perth event go to www.adma.com.au/sundowner.