Lotterywest spreads the love this Valentine’s Day
February 3 2012, 8:23 am | | 6 Comments
It may not quite be the time for hearts and chocolates just yet, but Lotterywest and Longtail have teamed up to help hopeless romantics (with an eye to winning a spare $20 million) with a sweet little bouquet generator.
The site was created to promote the $20 million Saturday Lotto Superdraw on February 11, and is share-able via an email from the site and banner advertising.
You can create your own floral masterpiece and make your mum/girlfriend/boyfriend/stranger-you-met-on-the-bus happy right here.
6 Comments
Cute!
Short, sweet, like it.
How sweet 🙂
Seen it before hundred times. Something new please..
… Is all you need. And $20 mil.
Very engaging with a nice CTA woven in. Nice simple (user) navigation, the seamless flow from the topical creative to the retail message is very well executed.
@Not again .. I doubt you have seen Lotterywest do this before.
Nige