AdSchool’s Foundation Course Now Enrolling: Starts Monday June 13

May 19 2011, 10:35 am | BY Martin Trevaskis | No Comments

The benefits of undertaking the Foundation course include:

  • Hear from a host of local industry leaders who share their insight in order to enhance yourunderstanding of each department within an Agency across the key areas ofaccount management, research, strategy, creative, media and production.
  • Find out best practice methods for how to critique, brief and assess advertising and present with confidence
  • Gain experience in working on a competitive pitch – preparing strategic, creative and media recommendations.
  • Build your industry network through exposure to guest speakers and peers.

Participants will gain a basic understanding of the processes in an advertising agency, theunderlying principles of advertising that agencies follow, key industry trends and the key areas of account management, research, strategy, creative, media and production.Regardless of individual background, whether from client side, agency, media or production participants will assume responsibility for understanding advertising and forappreciating how to critique, brief and assess advertising.

AbWheatley_1.jpgDuration: 11 weeks

Dates: Monday June 13-29 August

Time: 6-9pm

Venue: Adschool, SubiacoTCC Members: $995 Non TCC Member $1095

Head Lecturer: Abi Wheatley, Director Verity Marketing

Check the Adschool website for further details and enrolment form.