A bacon mo’ for MYO


Every month this year, Block has created a different poster to promote MYO, a make-your-own sandwich chain that is headquartered in Perth.
This month features a topical take on Movember with illustrations of happy looking chaps with a bacon moustache, a croissant moustache and a toast moustache based on the insight that these foods make people happy.
The posters promote MYO’s commitment to donating $1 for every breakfast meal sold this month.
Client: MYO
Agency: Block
Creatives: Mark Braddock, Ben Wright
Account Director: Renka Harris
Account Coordinator: Christina Madsen
Illustrator: Ben Wright
Production Manager: Candice Murison



7 Comments
These guys did John Cheese?
sometin fishy…
I love the work that Block are doing for MYO – very interesting and kooky
The burger and coffee posters were art directed and illustrated by Oscar Salinas.
Is ‘headquartered’ really a verb?
those posters make me feel like never eating bacon again.
Mmmmmm. Purple bacon.
I think the posters are quite fresh and well art directed. A great cause too.
But I hate the 2 copy lines are almost justified but not quite. A little messy I think.
If this was a finalist in an award show I would i’d mark it down for the typo.
If you can’t have fun with food, then what can you have fun with?
Nice concept.