BRAND AGENCY HOSTS CURTIN MASTER CLASS
On Friday, 17th October, The Brand Agency hosted a group of 8 high achievers from Curtin University collectively known as the Curtin Master Class. The group were sent over from the Curtin Business School, and were a mix of aspiring creatives and suits (and a few confused planners). After being taken through the agency on a whirlwind tour from MD Steve Harris, the students were given an opportunity to grill Harris, Creative Director Craig Buchanan and writers Josh Edge and James Wills. From warnings about late nights, difficult briefs and unreasonable deadlines to the incredible highs of pitching the Big Idea and the office Christmas Party, everyone was given a thorough rundown on what to expect and how to crack into the industry. After a few more beers and wines were downed, it was time for a group hug and a happy snap.
28 Comments
Well well…
With the benefit of hindsight, it seems that Gatecrasher could have taken a leaf out of the Steve Harris book.
Nothing was ever heard about Lori/Adam/Tony/anyone going to these lengths with Curtin ad students… its a simple gesture, that would no doubt have great value for the students, and of course for the client-agency relationship. Obviously one that was seemingly overlooked during GC’s time at the Curtin helm.
Zing!
Where’s the terse official comment from Gatecrasher?
Hey Shiny, your toupee has come loose.
12.25, when are you gonna get a new joke? This whole ‘where’s the official statement from…’ is starting to really shit me off.
Try being clever for a change. Pretend you’re a creative.
Great idea and nice to hear about it on the blog, rather than sitting through a ‘look how good we are’ smug presentation at the PADCs.
I bet the students got fantastic value from their ‘whirlwind tour’.
And I bet The Brand will find a way to charge Curtin for the privilege.
why did they fly to asia for it?
Obviously an idea from the creative team…
*sobs into his hankerchief*
Wow. A terse official statement from Sympathy Fuck.
im pretty sure they did the exact same thing with PADC student members a few years ago.
No, 3:19 pm – not an idea from the creative team but rather a PADC initiative.
This event was part of Curtin’s sponsorship of the PADC, and The Brand Agency hosted it on behalf of the PADC. This was the fourth year it has taken place, although the first year it has been part of the Curtin’s new sponsorship of the PADC.
Sympathy Fuck. You need to chill out. Terse statement is postmodern funny in a subversive rhetorical way. Like your name.
booooring. is there nothing more interesting happening in this town??
It’s not coz I can’t…
Liz/Steve. Might have been a nice idea to mention the PADC in the original press release!
12.55pm.
How about something like:
“On Friday, 17th October, the PADC hosted a group of 8 high achievers from Curtin University collectively known as the Curtin Master Class at the Brand Agency”?
Hey, how did Brand eventually handle the Curtin conflict in their media department with Murdoch? Don’t tell me both clients bought it?
Kurt seems to be missing from this photo…
Somewhere, in a sad little corner of our industry, sits the ‘terse official comment guy’.
Perplexed by his lack of success, never getting the good briefs, he haunts this site with a repetitive joke.
It provides him with the satisfaction of masturbation, but leaves everyone else wondering what he’s smiling about.
out of the loop 8:17?
its the same guy who gives himself a “sympathy fuck” under the boardroom table at the wip every week.
Ive always wondered why his right shoulder is so much bigger than his left.
Where’s the terse official comment form the Terse Official Comment Guy?
Defend yourself, or be forever mocked.
Confusingly Terse Official Guy isn’t one person but many. Unlike in the Derry thread, where many people are in fact one person. IPs. They’re a dead giveaway.
Sympathy Fuck. Look at what you have become. A parody of yourself. Remember when you were so strong and powerful? When you were “Cynical Fuck”? A name surely hewn from solid rock. And yet they turned you. Changed you. Made you their bitch and christened you “Sympathy Fuck”. Now wearing that name like some badge of honour, here you are, baying for the blood of TOCG, taunting him with the stench of your own failure. You make me sick.
Terse Official Comment Guy, don’t take the bait. Bide your time. A fRiENd.
Be patient dear ‘friend’ I’ll be slaying the hacks just when you least expect it. And you’re wrong; ‘Sympathy Fuck’ is malleable badge of all everyday ad-wankers. I am not one, but many. I am you, drunk at some crappy award show function. I am you, gossiping by the photocopier. I am you, bitching about the industry and all the fuckhead bloggers taking the piss out of the best advertising this city has to offer. I am ‘Sympathy Fuck’ today, and my name will change, but never my undying determination to ‘push the button’ as hard as I can.
Oh, I presume TOCG is still trying to think of something funny to say.